The World Naked Bike Ride (WNBR) is an extraordinary global event that champions cycling advocacy, body positivity, and environmental awareness. Imagine my surprise when, during a 2013 visit to the seaside town of Hastings in East Sussex, I stumbled upon this vibrant, eye-catching spectacle!


World Naked Bike Ride: A Celebration of Freedom and Advocacy
The World Naked Bike Ride isn’t just a bike ride—it’s a powerful statement. Participants, often adorned in body paint, creative costumes, and bold slogans, ride nude to promote sustainable transportation, celebrate body acceptance and highlight the vulnerability of cyclists on the road (see Figures 1, 2 & 3). This global movement began in London in 2004 and has since spread to cities across the Americas, Europe, Asia, and Oceania.

Hastings Joins the Movement
Hastings hosted its own World Naked Bike Ride in 2013, thanks to local cycling and environmental groups (see Figure 4). The ride aimed to draw attention to critical issues like cycling safety and air pollution. Starting at the pier, the route wound through the town centre (and Old Town), attracting participants of all ages and body types. Banners and body paint (see Figure 5) carried messages like “Less gas, more ass” and “Bare as you dare,” adding to the event’s lively atmosphere.


Community Reactions to the World Naked Bike Ride
The nude ride didn’t go unnoticed. As riders pedalled through the streets, some onlookers reacted with surprise while others waved and cheered enthusiastically. Afterwards, local media coverage sparked a mix of shock, disapproval, cheers, and support from residents. However, the organisers stood firm, emphasising that the event was a peaceful and legal protest to drive positive change.
A Day of Fun, Awareness, and Debate
The WNBR in Hastings was more than just a fun day out—it was a provocative and effective way to raise awareness about crucial social and environmental issues. Moreover, it showcased the benefits of cycling, encouraged sustainable transportation, and celebrated the human body in diverse forms (see Figures 6 & 7). The spirited debate it sparked about public nudity and environmental responsibility also highlighted the event’s impact. Nonetheless, plans for future rides are already in motion, promising more opportunities for engagement and advocacy.


Capturing the World Naked Bike Ride: Photos from Hastings (2013)
Finally, look at the street photography I captured below, showing the vibrant energy and unique charm of the WNBR in Hastings (2013). These photos capture a remarkable event where advocacy, creativity, and community spirit came together.








Where: Hastings, East Sussex.
When: June 2013.
What: Ricoh GR point-and-shoot compact digital camera.
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